5 Steps to Supercharge Your Fundraising Campaign

by Crowdfunder | May 23, 2024 | Stories

5 Steps to Supercharge Your Fundraising Campaign

Are you looking for ways to give your fundraising campaign a real boost? You’re in the right place! Follow our five-step plan to fire up your campaign and maximise your impact.

1. Leverage Instagram Effectively

  • Post on your feed and reels: Share your crowdfunding campaign on your Instagram feed and especially through Reels. Reels have a higher engagement rate and can reach a broader audience.
  • Pin Your Post: Pin the campaign post on both Facebook and Instagram to keep it at the top of your profile for easy visibility.
  • Update Your Bio Link: Change the link in your Instagram bio to your project URL. This ensures that anyone visiting your profile can easily access your campaign.
  • A clear campaign image: Create a clear campaign image to highlight what you’re offering so people know at first glance (e.g., if you’re running a prize draw, your image might say “Win tickets to Love Saves the Day”).
  • Tag Supporters: Tag your biggest supporters in your posts and stories. Encourage them to share your campaign with their followers to expand your reach.

2. Create a Countdown Asset

Ramp up the excitement at the start of your campaign and as your campaign end date approaches:

  • Countdown Posts: Create visually appealing countdown assets (e.g., “5 days to go”, “4 days to go”, etc.) to remind your audience of the time left to contribute.
  • Daily Reminders: Post these countdown updates daily to maintain momentum and urgency.

3. Engage with Your Audience

  • Interactive Stories: Use Instagram Stories to engage with your audience through polls, Q&A sessions, and behind-the-scenes content.
  • Live Sessions: Host live sessions to provide updates, answer questions, and connect with potential supporters in real-time.

4. Utilise All Social Media Platforms

  • Cross-Post Content: Share your campaign across all your social media platforms, including Facebook, X, LinkedIn, and any others you use.
  • Tailored Messaging: Customise your message to fit the tone and audience of each platform for better engagement.

5. Join Our Live Drop-Ins

Need more crowdfunding advice from the experts?

  • Live Coaching: Join our live drop-in sessions where our expert coaches will answer all your questions and provide additional tips and ideas to supercharge your campaign. [Join our free session here]
A graphic of the different types of crowdfunding learning resources

Boosting your fundraising campaign can be exciting and rewarding. Follow these steps, stay engaged with your audience, and watch your campaign soar to new heights!

Ready to raise funds for your idea?

Over £200 million has been raised from our crowd to support the projects they love! Plus tens of millions more unlocked by our partners.